College of Design Wayfinding
The University of Oregon, College of Design is a maze lacking a natural flow, with many dead ends. This disjointed flow makes navigation and wayfinding difficult, particularly for those unfamiliar with with the building.
Upswell worked with the College to develop a custom wayfinding system to help guide people. The system is comprised of two sign styles: wall placards just below eye-level to direct and larger projected signs just above eye-level that can be seen from a distance marking points of interest. A yellow stripe at the bottom of the sign provides a consistent visual indicator people can look for while navigating the building.
This system is still in-service nearly a decade after its initial installation, testifying to its practicality and functionality.
A simple, yet eye-catching signage system for a maze-like building.
- Eugene, OR