Old Standard Sound

Old Standard Sound

Screenshot from the Old Standard Sound website video showing a reel to reel recorder.

This website promotes the Old Standard Sound recording studio, a mainstay of local PDX musicians. The strategy was to get as authentic as possible and this meant taking a storytelling approach that highlighted the owner’s love for analog equipment and commitment to local culture. The result was a full-bleed video website in order to let the work speak for itself—no gimmicky navigation metaphors, requisite photos of a VU meter, and endless equipment lists.

A digital presence for an analog recording studio.

Screenshot from the Old Standard Sound website video showing a person plugging into an amplifier
Screenshot from the Old Standard Sound website video showing a band practicing.
The original Old Standard Sound website interface with left-hand navigation and large background video
Screenshot of the Old Standard Sound about page.
Screenshot from the Old Standard Sound projects page.
Screenshot from the Old Standard Sound project detail page.
Second screenshot from the Old Standard Sound project detail page.
Screenshot from the Old Standard Sound contact page.

Location

  • Portland, OR

Year

  • 2010

Partners

  • Jeremy Brown
    • Flash Development
  • Rebecca Rosen
    • Logo Design